CERAGEM announces home-shopping rollout for refreshed PAUSE M4
Source publication date
Summary
CERAGEM said its PAUSE M campaign began September 16. The refreshed M4 features retractable heated massage balls, with a first Lotte Home Shopping broadcast announced for September 17.
Editorial view
Editorial view: A product refresh is paired with a store-linked broadcast to widen sales access.
Evidence and limitations
The release announced a planned broadcast; completion and sales results were not separately verified.